Privacy policy

Last updated: 16th January 2016

This Privacy Policy describes how FILTHY FOOTLONG™ (“we”, “us”, “our”) collects, uses, and protects your personal information when you visit or make a purchase from our website.

We are committed to protecting your privacy and handling your personal data in a transparent and lawful manner in accordance with the UK General Data Protection Regulation (UK GDPR) and applicable data protection laws.

1. PERSONAL INFORMATION WE COLLECT

When you visit our website, place an order, or interact with our services, we may collect the following types of information:

a) Order & Account Information

• Name
• Billing and delivery address
• Email address
• Phone number
• Payment details (processed securely by third-party payment providers)

b) Device & Usage Information

• IP address
• Browser type
• Time zone
• Cookies and site interaction data

c) Uploaded Digital Content (where applicable)

If you choose to upload videos, audio recordings, or other media as part of a product or service, this content is processed solely to provide the requested QR code service.

2. HOW WE USE YOUR INFORMATION

We use your personal information to:

• Process and fulfil orders
• Communicate with you regarding your purchase
• Provide customer support
• Generate QR codes linked to uploaded digital content
• Improve and optimise our website and services
• Comply with legal and regulatory obligations

We do not sell or rent your personal data.

3. UPLOADED MEDIA & QR CODE CONTENT

Where customers upload digital content (such as videos or audio recordings):

• Uploaded content is used only to generate a QR code for recipient access
• Content is stored temporarily for a maximum of 30 days
• After 30 days, all uploaded content is automatically and permanently deleted
• We do not provide long-term storage or retrieval services
• Customers and recipients are responsible for downloading and retaining their own copies

Deletion of uploaded content after 30 days is mandatory for data protection and GDPR compliance and cannot be reversed.

4. LEGAL BASIS FOR PROCESSING DATA

We process personal data under the following lawful bases:

• Contractual necessity – to fulfil your order
• Consent – where you voluntarily upload digital content
• Legal obligation – to comply with applicable laws
• Legitimate interests – to operate and improve our business responsibly

5. SHARING YOUR INFORMATION

We may share your information with trusted third parties only where necessary, including:

• Shopify (our e-commerce platform)
• Payment processors
• Delivery and courier partners
• IT and hosting providers

All third parties are required to handle your data securely and in accordance with data protection laws.

6. DATA RETENTION

We retain personal information only for as long as necessary to:

• Fulfil orders
• Meet legal, accounting, or regulatory requirements

Uploaded digital content is retained for 30 days only, after which it is permanently deleted.

7. YOUR RIGHTS

Under UK GDPR, you have the right to:

• Access your personal data
• Request correction of inaccurate data
• Request deletion of your data (where applicable)
• Object to or restrict processing
• Withdraw consent at any time

To exercise these rights, please contact us using the details below.

8. COOKIES

Our website uses cookies to improve your browsing experience and analyse site traffic. You can manage cookie preferences through your browser settings.

9. DATA SECURITY

We take reasonable technical and organisational measures to protect your personal information. However, no system is completely secure, and we cannot guarantee absolute security.

10. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect changes to our practices or legal requirements. Updates will be posted on this page.

11. CONTACT US

If you have questions about this Privacy Policy or how your data is handled, please contact us at: orders@filthyfootlong.co.uk